{"id":26264,"date":"2022-09-27T10:45:58","date_gmt":"2022-09-27T08:45:58","guid":{"rendered":"https:\/\/cio.umh.es\/?p=26264"},"modified":"2022-09-27T10:45:58","modified_gmt":"2022-09-27T08:45:58","slug":"lopez-navarrete-f-sanchez-soriano-j-bonastre-o-m-2022-dynamic-generation-of-revenue-through-the-insertion-of-advertisements-into-video-contents-proceedings-ieee-consumer-communication","status":"publish","type":"post","link":"https:\/\/cio.umh.es\/en\/2022\/09\/27\/lopez-navarrete-f-sanchez-soriano-j-bonastre-o-m-2022-dynamic-generation-of-revenue-through-the-insertion-of-advertisements-into-video-contents-proceedings-ieee-consumer-communication\/","title":{"rendered":"Lopez-Navarrete, F., Sanchez-Soriano, J., Bonastre, O.M. (2022) \u00abDynamic Generation of Revenue through the insertion of advertisements into video contents\u00bb, Proceedings &#8211; IEEE Consumer Communications and Networking Conference, CCNC 19th IEEE Annual Consumer Communications and Networking Conference, CCNC 2022, 481 &#8211; 4822022"},"content":{"rendered":"<p class=\"AuthorHeader-module__syvlN margin-size-4-t\"><strong>Francisco L\u00f3pez, Joaqu\u00edn S\u00e1nchez and \u00d3scar Mart\u00ednez<\/strong><strong>\u00a0(<em>MHU<\/em>)<\/strong><\/p>\n<p style=\"text-align: justify\"><strong>Abstract:<\/strong> <span>This work presents an innovative model for the consumer technology industry. The innovation is a dynamic generation of revenue through the insertion of advertisements into video contents. The revenue can come through the pay-per-view system and through the insertion of advertisements in the videos. Then to study how to divide the revenues in a reasonable and fair way between the two parties, we consider a dynamic cooperative game that reflects the importance of each part in generating revenue. As well, we carry out a computational experience by simulation of our approach in a video ecosystem.\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Francisco L\u00f3pez, Joaqu\u00edn S\u00e1nchez and \u00d3scar Mart\u00ednez\u00a0(Universidad Miguel Hern\u00e1ndez de Elche)<br \/>\nAbstract: This work presents an innovative model for the consumer technology industry. The innovation is a dynamic generation of revenue through the insertion of advertisements into video contents. The revenue can come through the pay-per-view system and through the insertion of advertisements in the videos. [&#8230;]<\/p>","protected":false},"author":5675,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_links_to":"","_links_to_target":""},"categories":[369888],"tags":[],"_links":{"self":[{"href":"https:\/\/cio.umh.es\/en\/wp-json\/wp\/v2\/posts\/26264"}],"collection":[{"href":"https:\/\/cio.umh.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cio.umh.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cio.umh.es\/en\/wp-json\/wp\/v2\/users\/5675"}],"replies":[{"embeddable":true,"href":"https:\/\/cio.umh.es\/en\/wp-json\/wp\/v2\/comments?post=26264"}],"version-history":[{"count":0,"href":"https:\/\/cio.umh.es\/en\/wp-json\/wp\/v2\/posts\/26264\/revisions"}],"wp:attachment":[{"href":"https:\/\/cio.umh.es\/en\/wp-json\/wp\/v2\/media?parent=26264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cio.umh.es\/en\/wp-json\/wp\/v2\/categories?post=26264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cio.umh.es\/en\/wp-json\/wp\/v2\/tags?post=26264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}